Lead UX Designer
Samuel G.
Samuel G.
Samuel G.
Sumo
Sumo
Sumo
I design websites and digital experiences that help brands move faster, smarter, and with purpose.
I design websites and digital experiences that help brands move faster, smarter, and with purpose.
I am a designer with a balance of creativity and functionality
I design digital experiences that are intuitive, purposeful, and built to elevate both people and products.
With a background in science and a love for storytelling, I approach design with both logic and emotion, creating harmony between function and feeling.
{I believe nature is the best designer}
{Nature designs with intention}
I am a designer with a balance of creativity and functionality
I design digital experiences that are intuitive, purposeful, and built to elevate both people and products.
With a background in science and a love for storytelling, I approach design with both logic and emotion, creating harmony between function and feeling.
{I believe nature is the best designer}
{Nature designs with intention}
Portfolio
Portfolio
Portfolio
Workflow
Workflow
Project discussion
Agreement & onboarding
Strategy & site structure
Design concept
Full UI design
Development (if needed)
Support
Project discussion
Agreement & onboarding
Strategy & site structure
Design concept
Full UI design
Development (if needed)
Support
Project discussion
Agreement & onboarding
Strategy & site structure
Design concept
Full UI design
Development (if needed)
Support
Design services
*Click on a block to see what's inside
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Landing page
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Landing page
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Landing page
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Full-scope website
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Full-scope website
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Full-scope website
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Online store
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Online store
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Online store
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Mobile app design
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Mobile app design
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Mobile app design
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Design concept (Figma)
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Design concept (Figma)
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Design concept (Figma)
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Print / Identity design
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Print / Identity design
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Print / Identity design
About me
01
Focus
I specialize in UX, prototyping, and interaction design — especially in healthcare and accessibility-driven projects.
02
02
Experience
Experience
For the past 4 years, I’ve worked as a freelance designer—collaborating with startups, agencies, and founders to build digital products that matter.
For the past 4 years, I’ve worked as a freelance designer—collaborating with startups, agencies, and founders to build digital products that matter.
03
APPROACH
My process is rooted in empathy, systems thinking, and a deep respect for function. I balance aesthetics with strategy to create work that not only looks good but works smart.
04
04
Passion
Passion
I’m drawn to minimal design, thoughtful typography, and creating experiences that move people emotionally.
I’m drawn to minimal design, thoughtful typography, and creating experiences that move people emotionally.
05
Background
With a background in Biomedical Technologies, I bring a unique blend of ANALYTICAL thinking and creativity to everything I design.
06
06
INSPIRATION
INSPIRATION
Clean spaces, innovation, human behavior, and the quiet brilliance of nature inspire me. A good walk, music, or a breakthrough idea fuels me.
Clean spaces, innovation, human behavior, and the quiet brilliance of nature inspire me. A good walk, music, or a breakthrough idea fuels me.
I commit to timelines, communicate clearly, and always deliver on what we agree — no ghosting, no surprises.
I commit to timelines, communicate clearly, and always deliver on what we agree — no ghosting, no surprises.
I commit to timelines, communicate clearly, and always deliver on what we agree — no ghosting, no surprises.
Account-ability
Account-ability
Accountability
I commit to timelines, communicate clearly, and always deliver on what we agree — no ghosting, no surprises.
I commit to timelines, communicate clearly, and always deliver on what we agree — no ghosting, no surprises.
I commit to timelines, communicate clearly, and always deliver on what we agree — no ghosting, no surprises.
Transparency
Transparency
Transparency
Structure, strategy, layout, micro-interactions — I sweat the small stuff so your project doesn’t miss a beat.
Detail Obsessed
You’re part of the process. From kickoff to launch, I share progress, gather feedback, and keep things transparent.
Collaborative Flow
Every decision I make aligns with your goals and your users. I don’t just design pretty things — I design with intention.
Purpose Driven Design
Principles I stand by
Structure, strategy, layout, micro-interactions — I sweat the small stuff so your project doesn’t miss a beat.
Structure, strategy, layout, micro-interactions — I sweat the small stuff so your project doesn’t miss a beat.
Detail Obsessed
Detail Obsessed
You’re part of the process. From kickoff to launch, I share progress, gather feedback, and keep things transparent.
You’re part of the process. From kickoff to launch, I share progress, gather feedback, and keep things transparent.
Collaborative Flow
Collaborative Flow
Every decision I make aligns with your goals and your users. I don’t just design pretty things — I design with intention.
Every decision I make aligns with your goals and your users. I don’t just design pretty things — I design with intention.
Purpose Driven Design
Purpose Driven Design
You ask
You ask
I answer
I answer
How long does a typical project take?
Do you only design, or do you develop too?
Do you offer branding as well?
What do you need from me to get started?
Do you offer revisions?
Can you work with my dev team?
How is payment made?
How long does a typical project take?
Do you only design, or do you develop too?
Do you offer branding as well?
What do you need from me to get started?
Do you offer revisions?
Can you work with my dev team?
How is payment made?
How long does a typical project take?
Do you only design, or do you develop too?
Do you offer branding as well?
What do you need from me to get started?
Do you offer revisions?
Can you work with my dev team?
How is payment made?
Got a Project in Mind?
Let's talk
Tell me a bit about what you need — goals, ideas, or just a rough vision. I’ll get back to you quickly with the next steps.
Helping innovative brands go faster and smarter with impactful UX design
Got a big idea brewing? I’m all ears—and available! Let’s team up and make something amazing and IMPACTFUL.
Helping innovative brands go faster and smarter with impactful UX design
Got a big idea brewing? I’m all ears—and available! Let’s team up and make something amazing and IMPACTFUL.
Helping innovative brands go faster and smarter with impactful UX design
Got a big idea brewing? I’m all ears—and available! Let’s team up and make something amazing and IMPACTFUL.